Live streaming continues to grow in popularity, but surprisingly, YouTube is often overlooked as a great destination to broadcast your events and epic gamer moments. While most people gravitate towards either Twitch or Mixer, YouTube is a great alternative, and probably the platform with the most potential for growth if you can manage to crack it.

Even though YouTube still has work to do to make live streaming more prominent for its viewers, if you already have an established channel it’s a no-brainer to pick Google’s platform over the rest.